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"It is not slickness, polish, uniqueness, or cleverness that makes a brand a brand. It is truth." - Harry Beckwith

Tag Archives: arial

Helvarial Quizz

Ironic Sans has just put up a great Quizz in which you have to specify whether the typeface in the presented logo is either a Helvetica or an Arial. As a lot of you might and even should know both Helvetica and Arial are almost equal typefaces, but show really tiny, though significant differences. The [...]